About this event
Bring your team and save:
1. Groups of three or more receive a 10% discount
2. Organizations hosting an in-house session with 10+ participants enjoy a 15% discount.
Duration: 1 Full Day (8 Hours) Delivery Mode: Classroom (In-Person) Language: English Credits: 8 PDUs/Training Hours Certification: Course Completion Certificate Refreshments: Lunch, Snacks and beverages will be provided during the session
Course Overview:
This course teaches how to use Google Trends as a powerful tool for understanding market demand and consumer behavior. It explains how search interest reflects customer intent, seasonal demand, and emerging market opportunities. The session focuses on interpreting trends data correctly and avoiding common misjudgments. Practical business scenarios are used to connect trend insights with marketing, product, and strategy decisions.
Learning Objectives:
• Understand how consumer search behavior reflects market demand • Use Google Trends to identify growth opportunities • Analyze seasonal and regional demand patterns • Support product and marketing decisions with trend data • Interpret trend insights accurately • Avoid common data misinterpretation errors • Apply trend analysis to real business scenarios
Target Audience:
• Marketing and growth professionals • Business owners and entrepreneurs • Product and strategy teams • Market research professionals • Sales and business development teams • Professionals involved in demand analysis
Why Choose this Course?
This course focuses on practical, decision-oriented use of Google Trends, not just navigation. The trainer brings hands-on experience in market research and demand analysis. Complex data concepts are simplified into clear business insights. The session ensures immediate application for marketing, product, and strategy planning.
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Want to train your entire team? This course can be delivered as a customized in-house session aligned with your business goals. Industry-specific keywords, markets, and products can be used during the training. The session can be adapted for marketing, strategy, product, or leadership teams for maximum relevance.
📧 Contact us today to schedule a customized in-house, face-to-face session:
Attending this workshop at Regus on Collins Street places us right in the heart of Melbourne's vibrant CBD, surrounded by a mix of modern architecture and historic buildings. The opportunity to dive deep into Google Trends with fellow professionals promises not just learning, but valuable networking in a city known for its entrepreneurial spirit.
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