Skip to events content

For event organisers

Advertise Your Event To Melbourne

A free listing gets your event onto Melbourne Insider. A paid upgrade puts it in front of people on purpose: first on the what's on pages, in Melbourne This Week to 25,000 readers, in their inbox on its own, on our Instagram, or across the homepage. Every option is priced below. Pay by bank transfer or PayID; no card is needed.

List My Event, Then Upgrade
  • Featured from $15
  • 25,000 newsletter readers
  • Invoice and payment confirmation by email
  • Upgrade any time from your dashboard

Who You Reach

25,000Melbourne This Week readers, emailed every Monday
1,144events live on the site right now
@melbs_insiderInstagram, where Stories go up

Melbourne Insider is a Melbourne publication: restaurants, bars, news and what's on. People come to it to decide what to do this week, which is the moment an event wants to be seen. Your event page is yours whether or not you pay; the upgrades below decide how many people get shown it before they go looking.

Every Option And Its Price

Featured event

$15

Featured badge + What's On pages + homepage rail, 30 days from payment (or until the event ends)

Runs for 30 days from payment, or until your event ends if that is sooner.

Featured + Melbourne This Week

$49

Featured for 30 days + a guaranteed Melbourne This Week slot to 25,000 subscribers (the week of the event, or the next email while it is on)

Homepage takeover

$129

The homepage Spotlight for 7 picked days + the top slot of the Melbourne This Week edition in them (when one is free) + Featured for 30 days

You pick the seven days. The top newsletter slot in those days is yours when it is free.

Dedicated email blast

$249

One dedicated solo email to the full list

Booked far enough ahead that it has gone out in full a day before your event starts (the form tells you if it is too late). One dedicated email a week, first booked first sent.

Instagram Story

$120

Instagram Story on @melbs_insider, in the week before your event

Posted in the week before your event and up for 24 hours. It cannot be booked within a day of the event.

Venue season pass (5 Featured credits)

$59

5 Featured credits on your account, redeemable any time

Sold in your organiser dashboard, for venues and promoters who list often.

Prices are in Australian dollars. Page sponsorship (a sole "Presented by" banner on a suburb or category page for a month) is arranged by email: hello@melbourne-insider.au.

How Booking Works

  1. List the event free
    The short form on the list your event page. You can pick an upgrade in the form, or skip it and decide later.
  2. Choose the upgrade
    From the form, or any time from your dashboard (the private link in your email). We email an invoice with our bank details and PayID.
  3. Pay, and it starts
    Press "I've paid" on the invoice. Once the payment lands, the upgrade starts and you get a receipt. Featured starts straight away; a newsletter place is confirmed for the edition in your event's week; a dedicated email and a Story are scheduled and you are told when they go out.

If Your Event Changes

Plans change, and the rules are plain. If you move the date, a Featured run or newsletter place rolls to the new date when there is room, and otherwise becomes a credit on your account. If you cancel, we refund or credit what has not been delivered; a dedicated email already sent or a Story already posted counts as delivered. If a service was not delivered for any reason on our side, you are refunded for that part. If an event has already passed, a slot cannot be kept for it. Every decision is confirmed to you by email.

Questions Answered

Can I upgrade after my event is listed?

Yes. Open your dashboard from the link in any email we sent you, choose the upgrade and we email the invoice.

Do I have to pay to be listed?

No. A listing is free and stays free. Upgrades only change how many people are shown it.

Do you take card payments?

No. Bank transfer or PayID only. The invoice shows our bank details, and a PayID when we have one set up.

Will I get an invoice?

Yes. It is emailed with a payment reference and our payment details, and a payment-confirmed email follows once we have matched your payment.

Can I book a dedicated email for this weekend?

Only if it can go out in full a day before your event starts. The form tells you when it is too late, before you pay.

Can I see how the upgrade did?

Your dashboard shows views, saves and ticket-link clicks for the event. For a newsletter place or a dedicated email, we send you the email that went out.

Ready?

List the event free, then pick your upgrade in the form or from your dashboard.

List My Event

Already listed? Open your dashboard →

Other Ways To Get Seen

Our Group

Melbourne InsiderMelbourne EventsMelbourne JobsMelbourne Directory

Melbourne’s biggest moments, straight to you.