Enhancing Corporate Narratives and AI Citations
On April 29, 2026, Notified unveiled its AI announcement Optimizer, a groundbreaking tool within Content OS that enhances how press releases are understood and cited by AI search engines. This innovation helps communications teams navigate the evolving landscape of AI-driven information discovery.
The AI announcement Optimizer assists communications teams in refining their release drafts. By focusing on improving structure, clarity, authority, and quotability, the tool increases visibility in both AI and media channels, ensuring that corporate narratives are effectively communicated.
Seamlessly integrated within Notified’s Content OS, the optimiser provides AI-powered recommendations based on the SOAR Content Framework™. Communications professionals can choose to accept, edit, or disregard suggestions while maintaining the brand’s voice. This flexibility allows for a personalized approach to release optimization.
How the Optimizer Works
Notified’s AI announcement Optimizer provides clear guidance to enhance the likelihood of press releases being accurately cited by AI engines. By improving structure, credibility, and quotability, the tool plays a critical role in AI-driven discovery and media pickup. As a result, communications teams can achieve greater reach and impact with their releases.
Erik Carlson, President and CEO of Notified, stated: “In the Answer Engine Economy, communications teams need new tools to help corporate narratives stand out. Our optimiser provides a smarter way to maximise the reach of news announcements and increase citation accuracy.”
AI search and answer engines continue to shape how information is discovered and trusted. Communicators face challenges such as earning citations across large language models (LLMs) and managing lengthy internal revision cycles. The AI announcement Optimizer addresses these challenges by providing transparent guidance that accelerates approvals and protects brand voice.
Amanda Coffee, CEO of Coffee Communications, remarked: “AI search and generative engines are reshaping how reputation and visibility are built. Communications leaders must now ensure their brands appear accurately in AI-generated answers.”
Starting in March 2026, the AI announcement Optimizer will be available to GlobeNewswire clients at no extra charge. This strategic upgrade is expected to empower PR and communications teams by streamlining their workflow and enhancing the effectiveness of their press releases. By embedding AI optimization directly into the release workflow, Notified aims to drive measurable business outcomes in the age of AI.
Last updated: 29 April 2026, 6:04 pm
