AI-Driven Insights Empower Financial Decisions
Experian has achieved significant recognition by being awarded the Best Overall Strategy in the inaugural Retail Banking Analytics50 2025 by Chartis Research, announced on 9 April. This recognition underscores Experian’s position as a leader in retail banking analytics, a sector critical for financial institutions looking to leverage analytics for strategic decision-making.
Experian Ascend Platform™ and Its Impact
Anish Shah, Research Director at Chartis Research, stated, “Experian continues to set a benchmark in retail banking analytics.” The company has been recognised for its advanced capabilities in providing AI-driven insights that empower financial institutions to make informed decisions.
The Experian Ascend Platform™ plays a crucial role in this achievement. Its integration of advanced analytics with trusted data and decisioning capabilities allows institutions to explore data seamlessly, deploy and monitor models, and ensure robust model governance. This platform is cloud-native and AI-powered, offering fast, transparent, and accurate risk decisioning.
Beyond this accolade, Experian also received an award for its Retail Analytics Governance Framework. This framework is designed to help institutions maintain compliance with evolving data privacy regulations while strengthening fraud prevention and streamlining decision-making processes.
According to Vijay Mehta, EVP, Global Solutions and Analytics at Experian, for more than 15 years, Experian’s AI-powered solutions have been pivotal in transforming data into actionable insights. These solutions assist financial institutions worldwide in applying advanced analytics and modelling to drive smarter decisions and bring consumer-centric offerings to market.
The recognition by Chartis Research in the Retail Banking Analytics50 2025 highlights the importance of innovation in data management for financial services. Chartis Research, known for its expertise in risk technology, provides in-depth analysis to support companies in enhancing business performance through improved risk management, corporate governance, and compliance.
To learn more about the Chartis Retail Banking Analytics50 2025 ranking and award winners, visit Chartis Research’s official website. This platform offers insights into the leading technologies shaping the future of retail banking.
Last updated: 10 April 2026, 11:08 am
