Expansion into Australian Market
Hims & Hers Health, Inc. Has officially completed its acquisition of Eucalyptus, marking its entry into the Australian market and positioning itself as the world’s largest consumer health platform. The acquisition was announced on 2nd June 2026.
Eucalyptus, known as the parent company of brands like Juniper, Pilot, Kin, and Software, has served over 550,000 Australians since 2019. This acquisition aims to address health challenges by leveraging Hims & Hers’ extensive technology, data, and clinical infrastructure.
Andrew Dudum, co-founder and CEO of Hims & Hers, stated, “Australians are among the most health-conscious consumers in the world, and Eucalyptus has already begun redefining what healthcare access can look like.”
Eucalyptus’ Impact on Australian Healthcare
Eucalyptus has been instrumental in transforming healthcare access in Australia, facilitating nearly two million consultations across several countries. The company focuses on a range of health needs, including weight management, reproductive care, and men’s sexual health.
Over a quarter of Australians face longer than normal wait times for appointments, making access to care crucial. Since 2019, Eucalyptus has served over half a million Australians, addressing common health issues.
With the acquisition, Hims & Hers brings additional resources and operational expertise to Australia. More Australians will gain access to personalized, evidence-based care for significant health conditions.
Tim Doyle, now Senior Vice President of International at Hims & Hers and former CEO of Eucalyptus, emphasised, “We built Eucalyptus in Australia because we believed Australians deserved better. More than half a million customers around the world proved us right.”
Existing customers will continue receiving care through Eucalyptus brands like Juniper, Pilot, Kin, and Software. The acquisition strengthens the model, offering more resources to tackle ongoing health challenges in Australia.
Hims & Hers’ entry into Australia is significant as it comes at a time when the healthcare system faces challenges. The acquisition aims to integrate local clinical approaches, ensuring customers connect with Australian providers who understand the local healthcare landscape. This method provides the clinical rigor and expertise required for such care.
The platform transformation is expected to make whole-body, preventive care more accessible for Australians, thereby enhancing the overall healthcare experience in the region.
Last updated: 29 June 2026, 11:56 am
