Managing director exits after leading the group since 2019
Sunita Bose will leave the Digital Industry Group, or DIGI, in August 2026 after seven years as managing director.
DIGI announced the departure in a media statement on Tuesday 14 July 2026, and the group has not named a successor.
Bose joined DIGI in February 2019 as its only staff member. Since 2019, she has led a major expansion in the organisation’s membership, capability and policy influence in Australia.
During Bose’s tenure, DIGI more than tripled its membership. The group also contributed to reforms on online safety, privacy, consumer protection, scams, misinformation, disinformation, responsible artificial intelligence and the digital economy.
According to DIGI, Bose represented the digital industry with government, regulators, civil society and academia during that reform period.
Under Bose’s leadership, DIGI helped develop 15 legally enforceable industry codes under Australia’s Online Safety Act. Those 15 codes aim to protect Australians from harmful content online.
DIGI also launched the Australian Code of Practice on Disinformation and Misinformation and the Australian Online Scams Code. Meanwhile, the organisation expanded its DIGI Engage media literacy programme.
15 Online Safety Act codes
DIGI chair Luke Aitken, who also serves as director of government relations at eBay Australia and New Zealand, thanked Bose in the 14 July 2026 statement.
“Sunita has played an absolutely defining role in building DIGI into the respected and effective organisation it is today,” Aitken said.
Aitken credited Bose with growing DIGI’s membership, strengthening its organisational capability and making it a credible voice in difficult digital policy debates across Australia.
Bose joined DIGI in February 2019 and will depart in August 2026 after what DIGI described as an important period of digital platforms reform.
Bose said she felt pride in DIGI’s work on online safety, scams, misinformation and media literacy over the past seven years.
“I am particularly proud of the role DIGI has played in strengthening online safety, addressing scams and misinformation, improving media literacy, and bringing industry and government together to find solutions to challenging policy questions,” Bose said.
She also pointed to DIGI’s stronger team and its focus on practical responses to complex online issues. After leaving in August 2026, Bose plans to pursue a new leadership challenge.
