Melbourne Gears Up for F1 Weekend with Free Gigs and $13 Pints

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Race Week takes over St Kilda, Middle Park and the CBD with show cars, simulators, live music, street parties and exclusive drink specials across Melbourne venues.

Melbourne’s pubs and bars are transforming into Grand Prix fan hubs for the Australian Grand Prix, from beachside show cars and high-tech race simulators to headline live music, street parties and exclusive race-week drink specials in venues across St Kilda, Middle Park and the CBD.

West Beach Pavilion: Puma x McLaren Mastercard F1 – Ignition Beach
330A Beaconsfield Parade, St Kilda West
https://westbeachstkilda.com.au/events/puma-x-west-beach/

West Beach Pavilion
West Beach Pavilion

The thrill of Formula 1 is coming to the shores of St Kilda West as Puma & McLaren Mastercard takes over the West Beach Pavilion. There’s no paddock pass required at this fan-centric destination, which offers unprecedented access to the racing world through immersive experiences.

Guests can step inside and get familiar with the 2026 McLaren show car, put their skills to the test on cutting-edge simulators, and get a photo with the 2025 Constructors’ Championship trophy.
 
Middle Park Hotel: Jack’s Street Party
102 Canterbury Road, Middle Park
https://middleparkhotel.com.au/grand-prix/

Middle Park Hotel
Middle Park Hotel

From Thursday 5th to Monday 9th March, Middle Park Hotel’s iconic street party is back for another massive year – with five days of high-energy vibes, big screens with all the F1 action live and loud, great food and flowing drinks.

Located only minutes from the track, everyone can soak up the atmosphere and catch the aerial displays overhead. The pop-up bar and street-party food menu featuring Jack Daniels inspired choices will keep everyone refreshed across the long weekend. Plus, every day, guests will enjoy entertainment including live music, DJs, games, competitions and prizes.

Whether it’s a destination for post-track gatherings or a place to settle in and catch all the Grand Prix action, these pubs and bars are the ideal spots!

Death & Co: Off Track with Belvedere B10 (official vodka of Formula 1)
87 Flinders Lane, Melbourne CBD
https://deathandcompanymelbourne.com.au/events/off-track-with-belvedere-b10/

Death & Co

When the track empties out, and race goers are looking for the ideal spot for cocktails and bites into the night, Death & Co is the home of Belvedere B10 – the official Vodka of Formula 1. The recently opened Flinders Lane bar has quickly become known for its expertly mixed cocktails and a delectable bar menu with a difference.
From Monday, 2nd March, the bar will be serving Belvedere B10 three ways:

  • Neat, chilled – clean and structured, allowing the full character of B10 to come through
  • On the rocks – slow dilution for a fuller expression
  • The B10 Martini – Belvedere B10, dry vermouth, sea salt and olive oil

And a caviar bump is the perfect pairing for those looking to elevate the experience!

The Prince: Heineken Grand Prix Viewing Party
2 Acland Street, St Kilda
https://theprince.com.au/events/grand-prix-weekend/

The Prince
The Prince

Big days and even bigger nights are calling at The Prince with the Heineken Grand Prix Viewing on The Deck. Practice, Qualifying and the big Race will play live and loud, and from 6pm-8.30pm live music and DJs will entertain.

Doors will open from 12pm daily so people can settle in for the day, enjoy cold drinks, great sound and all the racing excitement.

Hotel Esplanade ‘The Espy’: Jack’s Garage
11 The Esplanade, St Kilda
https://hotelesplanade.com.au/jacks-garage-at-the-espy/

Hotel Esplanade
Hotel Esplanade

Famous for its live music, The Espy is putting on four nights of amazing FREE live music acts as Jack’s Garage takes over in celebration of the F1. Transforming the venue into the ultimate Jack Daniel’s pit stop party, free live sets across the 4 nights will include The Presets, Slowly Slowly, Anna Lunoe and Keli Holiday. Tickets available via the website, almost all sold out so get in quick. All shows are free and first-come, first-served, so get down early to lock in your spot.

The Jack Daniel’s food and beverage menu is designed to impress, while DJs keep the energy pumping throughout the weekend. But here’s where it gets wild: The Espy’s Engine Room (Basement) transforms into Jack’s Loudest Lap – a supercharged karaoke competition where patrons compete for the mic across the F1 weekend. Thursday and Friday Practice Sessions get the crowd warmed up, Saturday Qualifying Heats narrow the field, then it’s lights out for the final, Loudest Lap, where the Top 4 take to the stage with the Jack Daniel’s House band for the ultimate showdown. Top prize? Cash, kudos, and maybe 15 minutes of fame.

*Drinks specials will be available at select venues during Race Week via The Pass app, including $13 Heineken pints and extra points earned on Jack Daniels + mixer or JD’s F1 cocktail Pineapple Podium.

Melbourne’s biggest moments, straight to you.

Melbourne’s biggest moments, straight to you.

Daniel Rolph
Daniel Rolphhttp://melbourne-insider.au/
Daniel Rolph is the editor of Melbourne Insider, covering hospitality, venue openings and events across Melbourne. With over 15 years’ experience in marketing and media, he brings a commercial, newsroom-focused approach to accurate and timely local reporting.
Daniel Rolph
Daniel Rolph is the editor of Melbourne Insider, covering hospitality, venue openings and events across Melbourne. With over 15 years’ experience in marketing and media, he brings a commercial, newsroom-focused approach to accurate and timely local reporting.